Growth mechanic
The commercial engine is the core of the business. Together we service and tune it for more growth or profit.
Led projects for
The symptom shows up in operations. The cause often sits further up.
Two questions tell you where growth is stuck. Which layer is it in: strategy, projects or operations? And is it the product or your go‑to‑market?
If it is a choice, it is strategy. If it has an end, it is a project. If it repeats, it is operations.
| Product and market | Go-to-market | |
|---|---|---|
| StrategyStrategyDirection | Problem, audience and solution Are we solving an important enough problem? Are we working with the right audience? Is it narrow enough? Is the solution differentiated enough? Where do we win? | Positioning How do we put the value into words? How do we package the product? What is the pricing model? Which channels do we use? |
| ProjectsProjectsGrowth enablers | Product improvements What are we missing to win the deals we lose? Where do new customers drop off in onboarding? Which improvement would make the product markedly more valuable to customers? | Sales and marketing projects Is our sales process sharp enough? Are we running the right ads? Are we testing new channels? Is the sales deck good enough? |
| OperationsOperationsThe day-to-day | Delivery and customer success Do customers get fast, good support? Do new customers get off to a good start? Do we keep the ones we have? | Sales and marketing operations How well is our lead gen working? Do we follow up on every lead? Are we proactive enough? Is the pipeline looked after every week? |
The first question we answer together is what is holding your goals back the most.
A bigger team without a clear plan just means more headaches.
What people I've worked with say
“I have had the pleasure of collaborating with Christian, and I can confidently say that he is a highly skilled problem-solver and an excellent communicator. He has a talent for thinking outside the box and finding creative solutions while always being willing to listen to other's ideas and provide constructive feedback.”
Mikael Rieck, CEO, Affiliate Manager “Christian is without a doubt the most talented person I have ever worked with within the space of digital marketing. His knowledge and skills are many, just as his leadership qualities and ability to pass on complex knowledge to others in an edible way are top-notch.”
André Batz Jensen, SEO specialist, Freelance “I have always told people close to me that Christian was the most talented person I have ever worked with - I still believe in that.”
Nikolaj Mogensen, Group Lead SEO, s360
Source: recommendations on LinkedIn.
About me
Previously co-founder and CEO of Zoios (2021–2026), the youngest Senior Consultant at WPP, first employee at NoA Connect and Head of Marketing & Growth at Candidlab. Built his first e-commerce store at 16.
Experience from
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